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Asset Administration Shell —Standardized Product Descriptions as the Basis for the Digital Twin

Neoception and ECLASS have partnered to lay the foundation for the digital twin for manufacturing companies, machine and plant manufacturers, and operators. The partnership aims primarily to establish standardized product descriptions and classifications using the concept of the administration shell. Because transferring and interpreting inconsistent data is costly – keyword: IT interface costs.


In practice, one of the key challenges is dealing with inconsistent data points across different systems. For instance, when machines in different countries use different names for the same data points, it results in significant engineering efforts and time losses. Data transfer tasks become burdensome, leading to manual efforts, misunderstandings, and errors in order to make the data usable for various use cases.

Furthermore, a lack of clear classification for products and services is a prevalent issue today, as highlighted by Thorsten Kroke (Managing Director of ECLASS e.V.) and Alaettin Dogan (Technical Consultant at Neoception) in a podcast episode. This absence of standardized classification leads to incomplete comparability of products and services, often resulting in duplication and manual data transformation. Consequently, valuable time, money, and resources are unnecessarily expended.

To address these challenges, ECLASS, a globally recognized ISO/IEC standards-compliant data standard, collaborates with Neoception. By leveraging this industry-standard, products and services can be accurately described and classified, establishing a uniform semantics. When data shares the same meaning and structure, it can be correctly interpreted and utilized across various IT and IIoT systems, catering to diverse use cases. Neoception® Asset Administration Shell offers suitable software modules and accompanying professional services to facilitate this standardization process.

Learn more about the Asset Administration Shell


Use Case 1: Digital Nameplate for machine maintenance

Introducing the digital nameplate, an innovative solution designed to optimize machine maintenance processes. By eliminating the reliance on physical labels and manual data entry, this technology offers instant access to critical information through a quick QR code scan.

Imagine a maintenance technician standing in front of a complex machine in need of servicing. In the past, they would have to comb through written documents or navigate multiple systems to find the necessary information. However, with the digital nameplate, they can now effortlessly scan the machine’s QR code, instantly presenting a well-structured overview of all relevant details. This comprehensive overview encompasses documents, certificates, and maintenance information securely stored within the machine’s administration shell.

Key Advantages of this Use Case:

  1. Heightened Efficiency: Technicians save valuable time by eliminating the need to search through disparate systems or documents. This leads to faster and more efficient maintenance procedures, ultimately reducing machine downtime.
  2. Consistency and Data Reliability: Centralizing all information within the administration shell ensures data remains up-to-date and consistent. This minimizes the risk of errors arising from outdated or inconsistent information, facilitating accurate decision-making during maintenance tasks.
  3. Environmentally Friendly Approach: By employing digital nameplates in lieu of paper documents, the solution contributes to a reduction in paper consumption. This tangible commitment to sustainability translates to a decreased demand for trees in paper production, fostering a greener environment.
  4. Seamless Integration: The digital nameplate effortlessly integrates with existing systems, eliminating the need for additional data entry. This guarantees efficient utilization of data already maintained within the inventory system, streamlining operations and enhancing productivity.

In summary, the digital nameplate revolutionizes machine maintenance by providing instant access to pertinent information through QR code scanning. By offering increased efficiency, data consistency and reliability, environmental friendliness, and seamless integration with existing systems, this solution optimizes maintenance processes, reduces downtime, and promotes enhanced operational performance.

Use Case 2: Product Carbon Footprint – Determination of the carbon footprint for a product in the context of the EU Green Deal.

Under the EU Green Deal, companies are required to monitor and report on their energy consumption and carbon footprint per product. This means that both large corporations and small and medium-sized enterprises (SMEs) must adhere to these regulations.

To calculate energy consumption and carbon footprint, companies can utilize the ECLASS standard features. This information can then be stored in the Neoception® Asset Administration Shell, which allows for a comprehensive understanding of the company’s overall environmental impact and facilitates the development of plans to reduce this impact.

This use case offers several added values:

  1. Compliance: By accurately calculating and reporting these metrics, companies can ensure they are compliant with the regulations of the EU Green Deal and avoid potential fines.
  2. Sustainability management: Determining the carbon footprint and energy consumption of products enables companies to effectively manage their sustainability goals. This information allows for targeted actions to reduce these values, promoting sustainable practices within the company.
  3. Transparency and trust: By disclosing this information, companies can enhance the trust of their stakeholders and customers. It positions their brand as environmentally conscious, showcasing a commitment to transparency and responsible practices.

The EU Green Deal’s ultimate objective is to achieve carbon-neutrality in Europe by 2050. It offers numerous benefits, such as promoting green innovation, creating sustainable jobs, improving public health and well-being, reducing energy dependence, and bolstering Europe’s competitiveness. By actively recording and reducing the carbon footprint and energy consumption of their products, companies can play a vital role in achieving these ambitious goals.


IoT Use Case is the industry’s IoT network of users and providers – a community with the goal of distinguishing between showcase and reality and thus learning from value-adding solutions of other companies. IoT Use Case uses industry-specific use cases to communicate the added value of the “Internet of Things” and invites users to share their experiences. The database of the advisor platform ( makes it possible to view more than 350 use cases, project information and solutions from more than 80 industry partners. Data-based tools enable the differentiation of already proven technologies and concepts (“vaporware”) on the market.