In an era where environmental sustainability is one of the main focuses and challenges for organizations, the Digital Product Passport (DPP) emerges as a key requirement on how to handle and share product data in the future.

At the heart of the European Union’s ambitious Green Deal initiative, the DPP sets out to promote a circular economy by providing a digital record of products throughout their lifecycle.


In 2024, the EU will implement new legislations requiring nearly all products sold in the union to have a digital product passport in place. The first phase of implementation, targeting specific product groups such as batteries, apparel, and consumer electronics is set to commence in 2026 or 2027. With approximately 30 product categories slated for DPP compliance by 2030, the stage is set for a profound shift in product lifecycle management.

Adoption among brands is expected as early as 2024. Initiating preparations in advance will grant you the opportunity to experiment, test, learn, and refine your strategy, ensuring optimal readiness by the time the regulation takes effect.


The Digital Product Passport acts as a digital identity for products and enables companies to ensure the integrity, authenticity and security of their products.

The DPP helps companies collecting and sharing product data throughout its entire lifecycle and is e.g. used to illustrate a product’s sustainability, environmental and recyclability attributes.

Through a digital identifier, ideally compliant to IEC 61406 or another worldwide unique digital identifier, the DPP links the physical product to its digital twin. This connection allows a complete set of verified product data to travel seamlessly with the item throughout its lifecycle, ensuring that accurate and consistent information is accessible to all stakeholders.


Organizations can effectively manage digital products using the Digital Product Passport by using its digital record capabilities throughout the product lifecycle.

The Digital Product Passport transforms the following areas:

  1. Identity and Security: The DPP acts as an identity and security document for products, ensuring their integrity, authenticity, and security. This enables organizations to authenticate and verify products, mitigating the risks associated with counterfeit or unauthorized products.
  2. Lifecycle Management: With the DPP, organizations can track and manage digital products from production to disposal. The DPP provides essential information such as product origins, producer details, functional descriptions, and product-specific properties. This facilitates better management of product lifecycles, including monitoring usage, conducting repairs, and optimizing recycling processes.
  3. Compliance and Regulations: The DPP helps organizations comply with regulatory requirements by providing standardized data formats and ensuring adherence to industry standards and guidelines. This ensures that organizations meet legal obligations and regulatory standards throughout the lifecycle of their digital products.
  4. Enhanced Transparency: By maintaining a comprehensive digital record, the DPP promotes transparency in product management. Organizations can access detailed information about product origins, manufacturing processes, environmental impact, and usage data. 
  5. Risk Mitigation: The DPP enables organizations to identify and mitigate risks associated with digital products. By providing insights into product origins, functional descriptions, and environmental impact, organizations can proactively address potential risks such as supply chain disruptions, product defects, and environmental hazards.
  6. Customer Confidence: With the DPP, organizations can improve confidence in customers by providing transparency and assurance regarding the authenticity and quality of their digital products. Customers can access detailed product information, including origin, manufacturing processes, and environmental impact, enhancing their trust and loyalty to the brand.


The DPP isn’t just about compliance, it’s about transforming how products are designed, produced, and recycled. By embedding sustainability into digital product records, the DPP is the key to a more transparent, accountable, and circular economy on a global scale. As industries prepare to embrace this transformative shift, collaboration and innovation will be key in realizing the full potential of the Digital Product Passport.

With Digital Product Passport, organizations are not only meeting regulatory mandates, but also pioneering a new era of sustainability. 

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Would you like to learn more about the digital product passport and its benefits? Contact Neoception and start your journey towards greater transparency and sustainability.

You can find more information about the Digital Product Passport here.